#LuckyToBe

I worked on this award-winning campaign for Lucky Charms throughout Pride Month.
This Pride month Lucky Charms celebrates the beautiful one, the colorful ones, the lucky ones. What are you #LuckyToBe______ ? Tweet or Instagram your reply with #LuckyTobe and check out http://luckyto.be for more stories. Video: McCann New York Animation: Denis Randall, Atmosphere 13
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Celebrating Rainbows Every Day

I was proud indeed to be part of such a timely and culturally relevant movement as gay marriage became legal in America. And this project gave me a chance to work with the McCann Mumbai team to code this site and get it up and running.


Press: The New York Times, Campaign Brief, Perez Hilton, The Ads of the World,
Awards: Mosaic Award, Gold at the 2014 Reggie Awards - Multicultural Campaign